
Revisioned Conference Educational Program – HSMAI's MEET University
Moving away from the traditional classroom setting, planners from across the meeting and event industry can learn from and interact with industry experts and each other while getting hands-on experience with some of the new educational formats offering great takeaways, including:
• HSMAI's MEET University Certificate Boot Camps
• Case study workshops
• Peer-to-Peer roundtables
• Keynote with “Continuing the Conversation” breakout
• Top 10 station sessions
HSMAI, in conjunction with leading industry training firm Signature Worldwide, will also produce a new education track for exhibiting sales and marketing professionals.
Schedule at a Glance
As of August 30, 2011
(Details and topics are subject to change)
HSMAI’s MEET University – Day One
Wednesday, September 7, 2011
Registration: 7:00 am – 4:15 pm
8:30 am – 9:45 am
Concurrent Sessions
• Can “Creative” and “On a Budget" Co-Exist?
• Meetings Beyond Logistics: Principles, Practices & Play©
• Strategic Meetings Management: The Ultimate Roadmap
• Mobile Applications for Meetings and Tradeshows: 10 Ways That Smart Phones are Revolutionizing Events
• The CMP...And is it For You?
9:00 am – 11:15 am
HSMAI’s MEET On Hybrid Sessions
• 9:00 am – 9:30 am - Optimism is Everything
• 9:45 am – 10:15 am - Social Media for the Meetings Business – Strategy and Metrics to Gauge Effectiveness
• 10:30 am – 11:00 am – At Your Fingertips: The Rise of Free or Very Low Cost Web Tools for Meeting Professionals
• 11:00 am – 11:15am – Behind the Scenes – An AV Tour of Virtual Broadcast Room and Technology
9:00 am – 11:15 am
Workshops Especially for Exhibitors
• 9:00 am - 9:45 am - Do You Know What Your Meeting Planners Want? (A Meeting Planner Panel Discussion).
• 9:45 am - 10:30 am - It's Competitive Out There! Are You Ready to Succeed?
• 10:30 am - 11:15 am - Prospects - Where to Find Them. What To Do With Them.
10:00 am – 11:15 am
Concurrent Sessions
• Innovation Strategy - Participant Driven Meetings: What You Need to Know, and Why
• Demonstrating Meeting Effectiveness
• Solutions for Doing More With Less...A Brainstorming Session
• Feed the Brain: Transforming the Meeting Experience One Meal at a Time
• Be a World-Class Negotiator
11:30 am – 12:00 pm
NETWORKING LUNCHEON
12:00 pm – 1:15 pm
GENERAL SESSION
Eat, Drink and Succeed! Presented by Laura Schwartz, the former White House Director of Events, and Speaker, Author of Eat, Drink & Succeed and International Television Commentator.
1:15 pm –3:45 pm
EXPOSITION
1:30 pm –2:30 pm
CMP Dessert Reception…”Inside the MEET Studio with Laura Schwartz” (Advance Registration Required for CMPs).
2:45 pm – 3:45 pm
Flash Talks
3:30 pm
Prize Drawing
4:00 pm – 5:00 pm
Peer- to-Peer Roundtables
Emcee: Robert A. Gilbert, CHME, CHBA, President & CEO, Hospitality Sales & Marketing Association International
• What’s New in F&B
• Power of Partnership
• Green Your Meetings
• Growing Your Tradeshow - What's Working in Today's Environment
• Interactive Education
• Going Global – “How to” for International Meetings
• To Certify or Not to Certify?
4:00 pm – 5:00 pm
HSMAI’s MEET On Hybrid Sessions
• 4:00 pm - 4:25 pm - Extending Your Physical Event Online: Best Practices for Bringing Show Content to the Web
• 4:30 pm - 5:00 pm - 7 Habits of Highly Effective Websites
5:15 pm
Prize Drawing
5:00 pm – 8:00 pm
HSMAI DC Chapter Annual Welcome Reception and Charity Event
Old Dominion Brewhouse
DC Convention Center M Street Exit, 1219 9th Street, NW
HSMAI’s MEET University – Day Two
Thursday, September 8, 2011
Registration: 8:30 am – 3:00 pm
9:00 am – 11:45 am
HSMAI’s MEET On Hybrid Sessions
• 9:00 am – 9:30 am - As the Pendulum Swings - Is It a Return to a Sellers Market?
• 9:45 am – 10:15 am - Content is King…if Captured, Organized & Shared
• 10:30 am – 11:00 am - Mix It Up: Integrating Virtual Events Into Your Business
• 11:15 am – 11:45 am - Taming Your E-mail Beast
9:00 am – 11:45 am
Case Study Workshops
• A Taste of Unconference – You’re in the Driver’s Seat
• Get the Most Bang for Your Buck: Keeping Your Meeting Budget on Track
• Return on Investment (ROI) Made Simple
• Today's Contracts and Legal Issues
12:00 pm –2:30 pm
EXPOSITION/NETWORKING LUNCHEON
1:30 pm – 2:30 pm
Flash Talks
2:15 pm
Prize Drawing
2:45 pm – 4:00 pm
HSMAI’s MEET On Hybrid Sessions
• 2:45 pm - 3:15 pm - Beyond Attrition: Contract Clauses You Must Understand
• 3:30 pm - 4:00 pm - The Convergence of Face-to-Face and Online Events: Increasing Your Meeting's Effectiveness
2:45 pm – 4:00 pm
Tips, Tools and Techniques: Speed Learning You Can’t Miss
Emcee: Robert A. Gilbert, CHME, CHBA, President & CEO, Hospitality Sales & Marketing Association International
• Master Essential Contract and Legal Issues
• Taming the Outlook E-mail Beast
• Lower Your F&B Costs
• Maximize Meeting Value/ROI
• Online Social Communities for Events - How to Make Yours Thrive!
• Get Started with Virtual/Hybrid Meetings
• Creative Sourcing and the Savings It Can Bring
• Business Intelligence vs. Data
• Networking Still Works - Is Yours?
4:15 pm
Prize Drawing