cancer is becoming increasingly complex, so is cancer care and the big need is to diagnose and treat patients in efficient settings with the best care. The key? You must combine using the best imaging and therapy capabilities, patient experience and lowest cost with the goal to improve patient outcomes. Philips helps to make this possible with tools and services for accurate decision-making imaging, fast supporting right decision-making tools and enable targeted, patient-specific therapy. With Philips, the future of personalized oncology is within your reach.